Additionally ways to get hired by using LinkedIn

Rich Maggiani’s article, “Using LinkedIn to Get Work,” provided a lot of great ideas on how to use LinkedIn to get a job in the technical communication industry. After talking to a couple of my technical communicator mentors, I wanted to add a few more suggestions to Maggiani’s article.

Showcase your work

If you have started a portfolio of the technical documents that you have created, get permission to post them online. Once you have that permission, add those documents to an area of your profile that makes the most sense. For example, I have created event flyers as well as work instructions. Because I want to focus on obtaining a job as a technical communicator in the medical field, in my Summary section (the very first section that you come to on my page), I have included a sample of the work instructions that I had created.

Additionally, in each section of my Experience area, I have included whatever appropriate document that best displayed my skills. Thus, not only can employers read about my skills and my experiences, they can also see my work samples too. This way, they can imagine what I can do for them to benefit their own company.

Now, do not forget that when you upload your document, it actually goes into a thing called “SlideShare,” which then gets posted into another public area as well. Be sure to use keywords in the description field, so that when someone searches for a particular document, your document can easily be found. Because of your document, you could be messaged to create a similar document for someone’s company.

Be humble by endorsing and recommending others

If you know people personally on LinkedIn, visit their profile page and click on the “Endorse” and “Recommend” links in the drop down arrow menu next to the “Send a message” button. You can endorse one of their skills, or you can recommend why that person is a wonderful employee/co-worker. Often times when you endorse or recommend someone, they will reciprocate the favor. By endorsing and recommending others, it shows that you are humble and a team player. When people endorse or recommend you, it shows others that there is proof to your claims about who you are and what your skills are. Employers do take these in to consideration when hiring.


I am surprised by how many people volunteer but do not put it on their resume or LinkedIn profile. Volunteering is great experience, no matter what it is. More over, many companies are always trying to show that they are apart of a community, so many companies will look for future-employees who have the same values of giving back to the community. As someone who has put together volunteering events for work, many people do not volunteer their time willingly or at all. Imagine a company trying to put on a charity event with very few employees helping out. That looks very poorly on the company and can possibly damage their reputation as a caring community supporter. So, if you volunteer, include that experience. If you have not volunteered yet, do it. Volunteering is fun and is a good networking experience.

Research the hiring manager

Of course, you will want to research the company that offered you a job, but to help get that job, you will want to ask who will be interviewing you. Once you find out who the hiring manager is, research them on LinkedIn to learn about them. Try to find things that you have in common and use that information to break the ice, or to somehow insert it into one of your answers to a question in the interview. The hiring manager will be impressed that you went to that much trouble to not only learn about the company, but about the people as well, and you will be more likely to receive a job offer. (I can state from experience, that this worked for me).


I hope that you found my four suggestions on how to further use LinkedIn to get a job helpful. I realized that showcasing your work, being humble by endorsing and recommending others, volunteering, researching the hiring manager are helpful in being hired. Hopefully, these suggestions will help you obtain a job too.

Posted on November 1, 2015, in Social Media, Teaching, Workplace and tagged , , . Bookmark the permalink. 7 Comments.

  1. Hello:

    I love your suggestions about the portfolio. I signed up with LinkedIn a long time ago but haven’t touched it in years. I may give it another shot after the holidays, so your advise is great and I will keep it handy!

    As for checking out the hiring manager’s profile… Doesn’t LinkedIn allow everyone to see who has viewed their profile? I remember a friend of mine complaining about colleagues who seemed to check his LinkedIn page too often. As I don’t use it, I’m not aware of the general “culture” (I hate to use that phrase after the reading this week.). Perhaps, he is a minority and it wouldn’t bother the average user much. I think he scarred me though. I’m actually nervous about getting on there and looking up anyone. I would be afraid if the hiring manager could see my visit to her profile, it would seem contrived if I inserted something I gather from her profile into my response to an interview question.

    Like I said, I have very little experience with the site so I will have to figure out the “lay of the land”. Thanks again for the tips and I will definitely file this post for future reference! I think your post had better tips than the assigned article! πŸ™‚

  2. Hi Rebecca, I do not have a paid account, but I do know that while, yes, I can see who looked at my profile, I cannot see who everyone is. Some people are marked as anonymous. This could either be a paid feature, or it could be people are searching for me directly (type in a person’s name and then the word “LinkedIn” while you are NOT logged into LinkedIn) in a search engine. Those who are not logged in or those who do not have a LinkedIn account can still see my profile.

    Again, as for not having paid profile, I am limited by the number of people who I can see who viewed my profile. If you are nervous about being logged in and being caught lurking around other people’s profiles, google to see if there is a setting on LinkedIn that will allow you to visit other people’s pages without being reported as having done so. πŸ™‚

  3. Great post this week!

    I especially liked that you mentioned volunteering and endorsing others.

    When I was interviewing for jobs, potential employers were really impressed with my volunteer experience with “Art Buddies”. (Shameless plug: If you haven’t heard of this group you should check it out. Creative mentors pair with inner city kids to create unique and fanciful costumes that showcase their strengths and talents. Not only is it a blast, but it also is a great way to meet other like minded creative professionals So while we all know its great to volunteer, why not showcase it on your LinkedIn profile?! Its okay to brag about!

    Also I think endorsing or writing recommendations for others is another important factor. Not only is it a way to show that you are a great team player, but if you scratch someones back, most likely they will scratch yours. πŸ™‚

  4. Hi! Thanks for your great suggestions. I hadn’t thought about posting documents to my LinkedIn page, but what better way to display your work? You probably already know this, but you can link to a Web site displaying your work as well (that’s what I do). Also, when I send my resume to someone, I always include a link to my LinkedIn profile so they can read not only about my experience but also read the recommendations of my work. I think you can glean a lot of insight with that.

    Volunteering also says loads about you as a person. Companies are always seeking out community-minded people who like to work on teams to help others. One final thing that would be a real boon to any jobseeker is to list any second or third languages you can speak; that’s always a plus.

  5. natashajmceachin

    Those were wonderful suggestions, especially the one about adding your portfolio to your profile. However, I personally see Linkedin as a way to better showcase yourself to employers that are already interested in you. I have not had much luck with recruiters reaching out to me on the site, and I’m pretty sure you’d need to be pretty far into your career to attract that sort of attention.

    I know I personally should improve my profile and update my picture, you can never have too much exposure. There are also a few co-workers I can request recommendations from, and endorse myself. It is a good tool, but I wouldn’t give up applying for jobs the old fashioned way.

  6. A tip for photos on this site is to make sure that the photo is a close up of your face/head, it’s in focus, and is professional. You would be surprised by how many people have bad photos on their LinkedIn profile.

    If you want employers to contact you, make sure that you are using whatever industry keywords in your resume portion. Also, if you are looking for work, say so. Join groups and ask for advice into breaking into that field.

    I would suggest having someone look over your LinkedIn profile and treat it like a resume. Make sure to be constant with grammar, tense, etc.

    I used to charge $20/resume + $5/cover letter (I am too busy for this right now), but your local library and local work force centers can help you with all of that for free. They might be able to help you with your LinkedIn profile as well.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.