“Feathers Together” in Social Media
Posted by scottc0957
Boyd and Ellison’s “Social Network Sites: Definition, History, and Scholarship” article articulated that social network sites are created for subgroups or niche communities. When boyd and Ellison wrote that social network sites are designed around people, not topics (p. 219), I experienced an aha moment. For what is a community without similar beliefs, and where best to find gaggles of other geese that share the same interests than online?
So really, social network sites are a way for people to gather and share experiences that others can relate to. For example, if, say, I were interested in crocheting monstrosities of detailed afghans and no one in my immediate physical community shared that passion, I could find support and inspiration for projects online and belong to a crocheting community without having to physically move to the crocheting capital (wherever that may be).
This ties into what Jack Molisani wrote about in his article, “Is Social Media For You?” when he emphasized the need to network and get your brand online. To follow the crocheting example further, if I wanted to be an active part of that community, I would need to brand myself as a crocheting guru or creator or something, and one way to do that would be to microblog, or Tweet and build my reliability and expertise online.
This site uses Akismet to reduce spam. Learn how your comment data is processed.