Information Society

Do you remember this band from the 80’s?  There’s no real relation between this and the article, Privacy, Trust and Disclosure Online” by Schofield and Johnson. but they included the following quote, so I couldn’t resist:



At no time have privacy issues taken on greater significance than in recent years, as technological developments have led to the emvergence of an “information society” capable of gathering, storing and disseminating increasing amounts of data about individuals. (p.16)

The focus of the article is on personal privacy and all the various aspects of that, such as psychological, physical, and interactional (p. 14), but one area that really impacts us is organizational privacy.  By that I mean, the ability of the employees of our customers to retrie ve and share information without exposing it to our other customers (their competitors).  We would love to implement the kind of communication that social media provides, but our customers are very concerned about keeping their proprietary information away from their competitors.  Even just letting other customers see the kinds of questions they are asking could give away some key competitive details.

It is hard enough to really understand the difference between your actual privacy and perceived privacy as an individual, but I think it is probably even harder for people to make decisions in this area when they are making them on behalf of their employer. This might be the single biggest obstacle to implementing social media in business to business (B2B) communication.

Posted on November 18, 2012, in Creative, Society, Trust, Workplace. Bookmark the permalink. 4 Comments.

  1. Bob,
    Thank you for taking me back! Information Society! Those were the days when MTV was actually playing music videos.

    For a moment I had a hard time coming up with the band’s sound, but suddenly, BAM! I remembered their song “What’s on Your Mind (Pure Energy).” I loved the sampling of Spock’s voice breaking in with “Pure Energy.”

    Really, I think Information Society has a lot to do with this week’s topics. The song I mentioned starts with, “I wanna know, what you’re thinking. There are some things you can’t hide. I wanna know, what you’re feeling. Tell me what’s on your mind.” This is the data miner’s theme song!

    • Whoa! I hadn’t even thought about the lyrics of that song. Again, I’m totally kicking myself for not thinking of that first. I just googled the lyrics and here’s another eerily appropriate verse:

      I can see behind your eyes
      The things that I don’t know.
      If you hide away from me,
      How can our love grow?

      • I suspect the band members were students pursuing degrees in communications technology when it was in it’s infancy. They became disillusioned when their instructors scoffed at their vision of where digital communication was heading, so they dropped out and created a band.

  2. Speaking of 80s bands, my beloved Pet Shop Boys wrote a song called Integral in 2007 as a reaction to the UK’s push for National Identity Cards. The telling lyric was, “If you’ve done nothing wrong you’ve got nothing to fear. If you’ve something to hide you shouldn’t even be here.”

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