LinkedIn, Social Media, and Search Engines–They All Work Together

Using LinkedIn to Get Work: This article seemed pretty basic. I think it’s pretty obvious to keep your LinkedIn profile up-to-date if you are looking for work. The thing I didn’t like was when the authors said to link to your Twitter account. My problem with that is Twitter is more of a personal account. If you link to it, your showing everyone who you follow and what you post. I think it discloses too much personal information to a potential employer. I think it’s a bad idea to link to anything where you use an online avatar instead of your real name. I don’t see that as being professional.

The other thing I didn’t like is posting about looking for work. I think that posting about looking for work can help you find a job, but it can also let people know that you’re trying to get out of your current position. If you post something that says you want to leave your currently company, there probably is a good chance that someone at your current company or someone your “LinkedIn” with will know one of your coworkers and tell them that you’re looking for a new job.

When I’m looking for a job, I never tell anyone at my work until after I get the new job. I thinks it’s a bad idea to make a new job search public because the odds are pretty good that someone you don’t want to know about your job search is going to find out.

Spilka, Chapter 6: On page 160, Spilka says, “If, as technical communicators, we make decisions based only on our understanding and not of the cultural contexts in which these activities are embedded, we run the risk of proposing documents and systems that do not fit well with the organization where we work and our goals for the future.” Truer words have never been spoken.

At my company, they wanted to create a new Web site for our customers. The company had the IT department take charge with the design and how information is loaded into it. The problem is the IT department doesn’t fill the site with content so they don’t know how any other part of the company operates. Basically, the IT people made a site that is almost impossible to use because they never asked any other departments about features they would like to see on the site.

Now the company has too much money into the site and it’s too late to start over. We’re stuck with a site that is horrible to use and horrible to load with content. It’s pretty embarrassing.

* I wanted to share a link to our new/bad Web site but it’s not live yet.

Qualman, Chapter 8: I think if search engines had a feature where users could search “real-time,” it would change the way people search the Web forever. The thing is I think that a real-time search feature would basically bring the users to social media sites rather than Web sites.

I’m not sure how it would work or how you would set it up, but I think the idea is pretty interesting and it will happen sometime in the near future. Qualman said that search engine companies are working on it right now, so hopefully we’ll see it soon.

Here’s a site that is pretty interesting:

About natefellows

I don't know karate but I can scream really loud.

Posted on November 6, 2011, in Workplace. Bookmark the permalink. 4 Comments.

  1. I totally can relate to your concerns about “putting yourself out there” while presently employed. I need to look up the reference, but I read somewhere in a study that it is much easier to get a job while still employed. But this leads to many complications.

    *In today’s economy, people cannot afford the luxury of quitting one job before looking for another
    *To do a proper job search you need to use the internet
    *To use the amazing resources of sources like Linkedin, you need to advertise yourself
    *When you do, you run the risk of alerting your present employer

    It sucks!

  2. I also feel it’s unnecessary to link to a personal Twitter account. I myself to do use Twitter, but from what I know of it it seems to be a more personal and light hearted application, versus a professional addition to a resume or cover letter. I have a Facebook account, and know I would never want to link that to a job portfolio!

    • I actually found that Twitter was more professional by far than Facebook. As I think about your comments here, I think there is a “use” issue here. Twitter announces to those who follow and allows announcements from those you follow. I presently am only following businesses and individuals that relate to technology. Because of this, the information I am seeing is only of a professional nature.

      On the other hand, if I used my twitter account to follow and post personal issues, then I can see your point.

      What a wonderful, maleable venue!

      • Nate, I agree about Twitter. I’m not even sure, other than for the reason of “convergence culture,” why anyone would link their other social media accounts to LinkedIn, which is seemingly the more professional of them out there.

        Speaking of being on the job market, last year a friend from grad school went totally off Facebook during that letter writing and interviewing time and only returned once he’d accepted an offer. This year, though, another more social media driven friend is using his Facebook page to ask for advice about the job market. He may even end up being interviewed by some of his “friends” because he’s met them at conferences and kept in touch through FB. For that reason, I think he’d be at an advantage. It all depends on the academic persona he’s created for himself across networks, I guess!

        RE: the realtime searches, check the link I left for Chris in his post because this was a feature of Google for awhile.

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